Where Can You Find Gen Z Shoppers? At the Mall!

05 Tuesday Nov 2024

Posted by Grewal Levy Marketing in Chapter 09: Segmentation, Targeting and Positioning, Chapter 17: Retailing and Multichannel Marketing

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brick and mortar, Gen Z, Malls, Retail, shopping

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Shopping centers in the United States are experiencing a notable resurgence, such that their vacancy rates have reached their lowest …

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