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Tag Archives: Supply Chain Management

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AI Will Transform Manufacturing—with Humans’ Help

24 Monday Apr 2023

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Artificial Intelligence, manufacturing, Supply Chain Management

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It’s not that AI is going to take over all conceivable jobs in manufacturing, necessarily. Experts think instead that AI-enabled …

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Sweet! You Can Now Buy Krispy Kreme Donuts at McDonald’s (in Louisville)

28 Saturday Jan 2023

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Krispy Kreme, mcdonalds, Supply Chain Management

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It’s easy to dunk on some brand collaborations. Why in the heck is KFC collaborating with a bunch of hip …

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Supply Chain Woes Lead to Companies Bringing Production Back Home

07 Saturday Jan 2023

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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International Production, Reshoring, Supply Chain Management

Recent years’ supply chain woes, especially in international production models, have been annoying to consumers, but they have been devastating to the companies whose business models rely on being able to get actual products to shoppers in a reasonably timely manner. Instead of raising the white flag, some U.S. businesses have decided to tackle the problem head-on, and bring their production back to the United States—a decision that has become common enough that it has a name: reshoring.

Consider the story of Ken Rosenblood, whose company obVus Solutions, which produces ergonomic furniture, was “destroyed” when products got stuck in transit from China to the United States. “If you run out of product, you are persona non grata,” Rosenblood said. “We had to completely start over.”

Starting over entailed turning an old, 18,000-square-foot former furniture store into a brand new factory. The conversion cost $4 million, and the factory began making its products in October. It also took Rosenblood figuring out how to adapt his needs to realities, and opportunities, on the ground—for example, switching to recycled aluminum because not enough non-recycled aluminum was available, and producing his own nuts and bolts for a fraction of what suppliers would charge.

Many other companies are reshoring production as well, partly due to their desire to avoid the risk of international supply chain nightmares again, and partly in response to incentives provided for in the recently passed Inflation Reduction Act. Just days after President Biden signed the IRA into law in August, Honda and LG Energy announced their plans for jointly building a $4.4 billion battery plant. Chip manufacturers are coming back to America, sparked by the CHIPS and Science Act of 2022, also signed in August, which provides $52.7 billion in incentives to bring production back onshore.

Reshoring offers a host of advantages, including greater flexibility and faster production. Of course, it creates challenges too, such as finding workers in a tight labor market, needing lots of capital to get started, and having to learn how to organize work and product flows in this brand new setting. But then again, entrepreneurs are nothing if not risk takers who regard tackling problems as they encounter them to be a standard operating procedure. They see opportunity in a challenge. As Rosenblood noted, when all is said and done, he wagers that he will be able to produce his goods for the same cost, if not less, than he paid to have them made in China, and “I hate to lose a bet.”

Discussion Questions:

  1. What are some reasons a company would reshore the manufacture of its goods?
  2. What are some challenges to reshoring?
  3. Do you think there are some types of companies better suited to reshoring than others?

Sources: Amy Haimerl, “Weary of Snarls, Small Businesses Build Their Own Supply Chains,” The New York Times, October 19, 2022; Lucas Mearian, “As Reshoring Brings Chipmakers Back to the US, Apple Looks to Jump on Board,” Computerworld, December 6, 2022

Photo by Jacques Dillies on Unsplash

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The Biggest Warehouses in the Country Are Completely Full

17 Wednesday Aug 2022

Posted by grewallevymarketingnews in Chapter 01: Overview of Marketing, Chapter 16: Supply Chain Management

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Overview of Marketing, Supply Chain Management, Warehouse

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Probably no one ever thought that any member of a working supply chain would look back at the challenges and …

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Oh Baby: The Formula Supply Chain Is Enough to Spark a Tantrum

19 Thursday May 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Baby formula, Supply Chain Management

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For certain segments of consumers (i.e., parents of very young children), baby formula is a clear necessity. They develop strong …

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Are Car Manufacturers Using the EV Disruption to Eliminate Dealerships?

21 Thursday Apr 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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car dealer, Supply Chain Management

The automotive industry is undergoing massive changes, largely sparked by the growing capabilities, popularity, and prevalence of electric vehicles (EVs). …

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Are Three Types of Potato Peelers Enough, or Do Consumers Want Eight? Knowing the Answer Isn’t Easy for Bed Bath & Beyond

18 Monday Apr 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Bed Bath & Beyond, Supply Chain Management

When Bed Bath & Beyond, under a new CEO, announced its plans to expand its private label offerings, reduce some …

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Global Sanctions and Global Supply Chains: The Implications of the Ukraine War

17 Thursday Mar 2022

Posted by grewallevymarketingnews in Chapter 08: Global Marketing, Chapter 16: Supply Chain Management

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global marketing, Supply Chain Management, Ukraine

Following the invasion of Ukraine by Russian forces, the United States, its NATO allies, and various other countries imposed strict …

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Consolidation Instead of Competition: The Threat to Cattle Ranchers, as well as Consumers

01 Tuesday Feb 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Dairy Farming, Supply Chain Management

In a capitalist market, competition is healthy. The negative, well-known result of insufficient competition is higher prices for consumers. A …

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Supply Chain Responsibilities in the Opioid Crisis

18 Tuesday Jan 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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COVID-19, Opioid Crisis, Supply Chain Management

The ramifications and damages due to the opioid crisis continue to be cataloged and measured. At the same time, questions …

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