29 Thursday Aug 2019
Posted in Chapter 10: Marketing Research, Uncategorized
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On Prime Day, Amazon issues up some of the best deals of the year, looking to get more and more …
10 Wednesday Jul 2019
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Imagine you need batteries. You’re a modern consumer, so of course, you turn to Amazon to order them and have …
26 Tuesday Feb 2019
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Advertising on Amazon goes well beyond the sponsored ads that appear anytime a consumer initiates a search for a desired …
08 Tuesday Jan 2019
Back when Amazon served primarily as a mediator between brands selling their products and consumers, it established a self-run service …
23 Friday Nov 2018
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The new Portal and Portal Plus from Facebook are video-enabled smart speakers that support easy video chats. Designed to follow …
07 Wednesday Nov 2018
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When Amazon purchased Whole Foods, much of the buzz centered on its announced plans to lower prices throughout the store. …
26 Friday Oct 2018
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If you ship more than 5 billion packages annually, you’re going to lose a few of them. But Amazon is …
12 Thursday Oct 2017
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When Amazon announced that it was purchasing Whole Foods, it also nearly immediately announced a big change: The prices at …
06 Wednesday Sep 2017
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Because Amazon is basically in charge of everything, we would be remiss if we failed to acknowledge its effects on …
17 Thursday Aug 2017
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Amazon.com has redefined all aspects of the retail market. The e-commerce giant’s online presence has forced many brick-and-mortar stores to …
