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Amazon sells virtually everything. Why not cars? In several experimental moves, the retailing powerhouse appears to be poised to expand …
Amazon and Cars
06 Thursday Oct 2016
Tag Archives: Amazon
A Real-World Pricing Experiment by Amazon
02 Tuesday Aug 2016
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When a company has access to as much data as Amazon does, it can conduct some interesting experiments with little …
The Publishing Wars, the Final Chapter: Apple Conspired to Raise Prices on eBooks
24 Thursday Mar 2016
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If you look back in the archives of our abstracts on this site, you can find several previous summaries of …
What Is Love? Getting Beyond Likes to Ensure True Customer Relationships
12 Monday Oct 2015
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When your friend gushes, “Oh my gosh, I love my new iPhone more than I love my family,” you laugh. …
Product, Delivery, and Service, All in One Place: The Future of Home Services Markets
16 Thursday Jul 2015
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Approximately 85 million customers buy items from Amazon that require some sort of installation or construction, from large screen televisions …
As the Pages Turn: The Dramatic Developments in Publishing and Book Sales
20 Sunday Jul 2014
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Who knew that the cultured world of literary publishing could start to look so much like a soap opera, filled …
As If Amazon Were Not Enough Competition: The Challenges and Challengers to Netflix’s Global Expansion
05 Saturday Jul 2014
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Amazon, Canal Plus, France, Germany, Hollywood, House of Cards, netflix
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In its home country, Netflix has approximately 34 million U.S. subscribers. That’s a lot of streaming viewers, but it isn’t …
Changing Once, Changing Twice, Changing 3 Million Times: How Amazon Prices to Win
25 Wednesday Jun 2014
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On the most recent Black Friday (i.e., the day after Thanksgiving, when many retailers make enough profit for the year …
A Sunday Smile in a Box: The Latest Move in the Partnership Between the U.S. Postal Service and Amazon
25 Saturday Jan 2014
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It is a partnership that provides a study in opposites. The U.S. Postal Service, with a legacy of hundreds of …
A Compromised View of the Compromise Effect: How Online Reviews Are Challenging a Marketing Lesson
13 Monday Jan 2014
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A well-known rule of marketing stems from decades-old research that showed that when a marketer presents three versions of a …
