23 Friday Oct 2015
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Put simply, social media can be great for advertisers. Sites gather vast data that advertisers have never had access to …
18 Sunday May 2014
Reaching the top of the Billboard charts is the ultimate goal for any kid with a tune in his head …
14 Friday Feb 2014
Tags
Ajax, Ajax Social Wipes, Facebook, social media, Spam, twitter
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Faced with the task of cleaning house, consumers love convenient new options. Ajax, the consumer products brand that focuses on …
14 Thursday Nov 2013
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In a world in which texting injuries—such as the accidents that happen when people walk into a lamppost because they …
21 Monday Oct 2013
Tags
Facebook, Improv, It's Your Move After Dark, Late Night with Jimmy Fallon, Lexus, Saturday Night Live, social media, tumblr, twitter
Social media appears to have brought us full circle. In the early days of television, nearly all the advertisements were …
13 Sunday Oct 2013
Tags
The overall strategy embraced by Twitter seems to follow the KISS principle: Keep it simple, stupid! The microblogging service provider …
08 Thursday Nov 2012
Tags
Budget, consumer behavior, customer service, marketing, NPR, Penske, twitter
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A company’s Twitter account does not need thousands of dedicated followers to make an impact. Unlike celebrities and media personalities, …
25 Sunday Oct 2009
Tags
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Mentioning the word “tweeting” used to mean you were talking about birds. Not anymore. Twitter has helped revolutionize how information …
04 Tuesday Aug 2009
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The sometimes silly world of social media may not seem like a popular hangout for corporate executives, but renowned companies …
29 Monday Jun 2009
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It isn’t only your college roommate sending out those 140-character updates. Small and large companies alike find valuable applications for …
