10 Friday Jul 2020
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Advertisers want readers and viewers to focus on their messages, so they often try to avoid inserting those messages within …
15 Monday Jun 2020
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For marketers, COVID-19 creates a unique challenge, in that they cannot appear to be exploiting the situation, and they also …
22 Wednesday Jan 2020
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The health crisis associated with methamphetamine use is devastating, growing, and tragic. To deal with it, public health officials continue …
14 Tuesday Jan 2020
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In a telling scene in an old episode of The Simpsons, young Lisa complains, “It’s awful being a kid. No …
12 Wednesday Apr 2017
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In the current presidential administration, tweets are a prominent form of communication. The President’s criticisms of Nordstrom attracted substantial attention, …
06 Thursday Apr 2017
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More than a year after food safety concerns plunged the fast-casual chain into crisis, Chipotle Mexican Grill still has a …
15 Wednesday Mar 2017
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Is it possible for Volkswagen to come back from the emissions cheating scandal and resulting betrayal of consumer trust? The …
09 Monday Jan 2017
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Convincing people to give a new product a try is nearly always difficult, especially in a crowded product market, such …
06 Tuesday Dec 2016
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On August 19, 2016, Samsung introduced the latest version of its popular Galaxy Note series of phones, to great fanfare …
29 Wednesday Oct 2014
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The release of the latest iPhone model is always a pretty big deal, with consumers, industry experts, and competitors watching …
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