Casper Mattress Dreams Up a Creative Way to Mix Business with Marketing

28 Friday Sep 2018

Posted by grewallevymarketingnews in Chapter 13: Services: The Intangible Product, Chapter 17: Retailing and Multichannel Marketing

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Casper, Retailing, services

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The mattress brand Casper has always tried to dream outside the box. The retailer first broke the mold by changing …

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