• Dhruv Grewal
  • Michael Levy
  • Podcast
  • Videos
  • Digital
  • Newsletters

Grewal Levy Marketing News

Grewal Levy Marketing News

Tag Archives: Food retailing

Gallery

By Satisfying Customers’ Unfamiliar Desires for Drinkable Yogurt, Lifeway Becomes an American Success Story

09 Wednesday Sep 2015

Posted by Grewal Levy Marketing in Chapter 01: Overview of Marketing

≈ Leave a comment

Tags

Food retailing, Lifeway, Overview of Marketing, Yogurt

This gallery contains 1 photo.

Twenty years ago, virtually no one in the United States was consuming kefir, the yogurt-like, cultured dairy drink that now …

Continue reading →

Gallery

A Fairy Tale Ending? How Grocery Retailers Are Finding True Love with Small Manufacturers

19 Friday Jun 2015

Posted by Grewal Levy Marketing in Chapter 17: Retailing and Multichannel Marketing

≈ Leave a comment

Tags

assortment, Food retailing, manufacturing

This gallery contains 1 photo.

In the grocery supply chain, the dish has run away with the spoon, leaving the fork scrambling to match their …

Continue reading →

Gallery

Tricks in Retailing

20 Monday Feb 2012

Posted by Grewal Levy Marketing in Chapter 02: Developing Marketing Strategies, Chapter 10: Marketing Research, Chapter 11: Product Branding and Packaging Decisions, Chapter 17: Retailing and Multichannel Marketing

≈ 1 Comment

Tags

Atmospherics, Food retailing, Retail tricks, Whole Foods

This gallery contains 1 photo.

Martin Lindstrom recently introduced a new book, Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy. …

Continue reading →

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Blog Stats

  • 284,878 views

Archived Articles by Chapter

  • Chapter 01: Overview of Marketing (74)
  • Chapter 02: Developing Marketing Strategies (131)
  • Chapter 03: Social and Mobile Marketing (153)
  • Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (147)
  • Chapter 05: Analyzing the Marketing Environment (216)
  • Chapter 06: Consumer Behavior (173)
  • Chapter 07: Business-to-Business Marketing (83)
  • Chapter 08: Global Marketing (114)
  • Chapter 09: Segmentation, Targeting and Positioning (146)
  • Chapter 10: Marketing Research (97)
  • Chapter 11: Product Branding and Packaging Decisions (203)
  • Chapter 12: Developing New Products (178)
  • Chapter 13: Services: The Intangible Product (143)
  • Chapter 14: Pricing Concepts for Establishing Value (94)
  • Chapter 15: Strategic Pricing Concepts (91)
  • Chapter 16: Supply Chain Management (107)
  • Chapter 17: Retailing and Multichannel Marketing (202)
  • Chapter 18: Integrated Marketing Communications (161)
  • Chapter 19: Advertising, Public Relations and Sales Promotions (187)
  • Chapter 20: Personal Selling and Sales Management (55)
  • Marketing Tidbits (32)
  • Uncategorized (3)

Tags

advertising Amazon apple B2B Marketing branding China coca cola Conscious Marketing consumer behavior COVID-19 customer service data Developing New Products Disney ethics Facebook fashion food global global marketing Google + green health india Integrated Marketing Communication integrated marketing communications luxury Macy's marketing marketing enivronment Marketing Enviornment Marketing Environment Marketing Ethics Marketing Research marketing strategies Marketing Strategy Marketing Tidbit mcdonalds mobile mobile commerce Mobile Marketing Multichannel Marketing netflix New Product Development Nike Overview of Marketing p&g Packaging Positioning pricing Pricing Concepts Private label Product Branding Public Relations rebranding repositioning retailers Retailing sales management segmentation services Social and Mobile Marketing social media Starbucks Strategic Pricing supply chain Supply Chain Management sustainability Target targeting technology twitter Walmart Whole Foods Youtube

Blog at WordPress.com.

  • Follow Following
    • Grewal Levy Marketing News
      • Join 461 other followers
    • Already have a WordPress.com account? Log in now.
    • Grewal Levy Marketing News
    • Customize
    • Follow Following
    • Sign up
    • Log in
    • Report this content
    • View site in Reader
    • Manage subscriptions
    • Collapse this bar
 

Loading Comments...