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Procter & Gamble sure sounded confident in the face of a tough economy for a while there. Back in January …
Procter & Gamble Learns that Its Business Isn’t Quite as Inflation-Proof as It Thought
10 Monday Oct 2022
Tag Archives: p&g
P&G Continues to Stake Its Claim as the Most Inclusive Consumer Goods Company
06 Monday Jan 2020
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Across its multiple brands, Procter & Gamble (P&G) seemingly is attempting to establish a corporate reputation as an inclusive, forward-thinking …
Success and the Challenges It Creates: How Growing Diaper and Pad Consumption Has Left Personal Goods Firms with a Growing Problem Too
17 Monday Jun 2019
Posted in Chapter 08: Global Marketing
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For consumer goods firms like Procter & Gamble or Johnson & Johnson, the massive expansion of the Indian market offers …
Supporting Black-Owned Businesses that Sell Products Dedicated to People of Color, Even After They’re Purchase by Conglomerates
25 Thursday Apr 2019
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As consumers, people of color long were ignored by large corporations, such as those that operate in the beauty sector. …
Marketing Products that Many Need but No One Wants to Need: Issues in the Incontinence Market
05 Monday Nov 2018
A remarkable one-third of all adult women suffer incontinence, whether temporarily or regularly, at some point in their lives. Considering …
Tough Product Line Choices in Procter & Gamble’s Latest Divestment Moves
03 Friday Oct 2014
P&G Luvs Gain, Not Tide
08 Saturday Oct 2011
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commodities, diapers, Gini index, income, luxury, middle class, p&g, Tide
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Companies are finding out that they can target low-income consumers or they can target high-end consumers, but aiming at the …
Pringles, Iams, and Duracell Are Not Part of P&G’s Focus
10 Tuesday Nov 2009
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Proctor & Gamble (P&G) owns a massive spectrum of premium brands in the household and beauty product sectors, but recently, …
Alice Takes Care of Everyone
07 Wednesday Oct 2009
P&G Moves Down Market with “Tide Basic”
06 Thursday Aug 2009
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With its value-added cleaning abilities and color agents, Tide detergent has long enjoyed a reputation as an innovative, high-end brand …
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