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When McDonald’s announced the launch of its brand new, limited edition, adult-themed Happy Meals, customers quickly expressed how much they …
30 Friday Dec 2022
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When McDonald’s announced the launch of its brand new, limited edition, adult-themed Happy Meals, customers quickly expressed how much they …
19 Monday Dec 2022
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Manolo Blahnik and Birkenstock may seem, at first glance, like they serve opposite segments of the broader high-end shoe market. …
26 Monday Sep 2022
How can established, longstanding businesses attract younger shoppers? It is the question that company after company is attempting to tackle, …
07 Wednesday Sep 2022
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Way back when, all the way back in the 1990s, Abercrombie & Fitch was the source for some very strange …
22 Friday Jul 2022
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Watchmakers are finally getting the memo that some men are partial to smaller watches decorated with diamonds, just like some …
14 Monday Mar 2022
Who’s the boss, and how can Hugo Boss get them to wear its clothes again? These are the pressing questions …
17 Thursday Feb 2022
Movie theaters are open again, and big name, blockbuster, superhero movies are bringing in the crowds. But those crowds have …
24 Monday Jan 2022
For many college students, becoming an influencer sounds like a perfect gig. Take something they love already, like fashion, sports, …
11 Friday Jun 2021
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At its prime, in the 1990s, Generation X was a widely derided but proudly distinctive age cohort. Blamed for being …
09 Wednesday Jun 2021
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Even among the long and complex history of questionably ethical marketing tactics adopted by the tobacco industry, the promotion of …