20 Thursday Sep 2018
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Now that Toys ’R Us has shut its doors, other retailers see new opportunities to expand their market share in …
18 Tuesday Sep 2018
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To compete more effectively with other social media platforms such as Facebook, Instagram, and Twitter, Snapchat is enhancing the advertising …
14 Friday Sep 2018
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Long a familiar anchor store in malls across America, JC Penney more recently has floundered, cycling through three CEOs in …
14 Wednesday Feb 2018
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Conventional segmentation strategies might distinguish singles from families. But the auction site Worthy goes a step further, specifically targeting people …
06 Tuesday Feb 2018
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Consumers might say they know that streaming services, such as Netflix and Spotify, gather lots of data about their preferences …
30 Thursday Nov 2017
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In March, Nintendo introduced a new device, the Switch, which is a hybrid, handheld console with a distinct operating platform. …
29 Wednesday Mar 2017
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The competitive landscape for meal delivery kits is heating up! Both Blue Apron and Hello Fresh are planning new advertising …
17 Tuesday Jan 2017
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Revenues in the video game industry are expected to surpass $8 billion worldwide by 2018. But even with this remarkable …
10 Monday Oct 2016
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Millions of U.S. football fans participate in fantasy leagues, both casual and structured, for fun or for money. They know …
28 Wednesday Sep 2016
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Antibiotics for poultry are bad, right? That seems to be the consensus, based on retail packaging that touts the products’ …
