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Technology improvement, communication trends, and the quest to maximize profits during the holiday season have spurred new ways for e-retailers …
01 Wednesday Dec 2010
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Technology improvement, communication trends, and the quest to maximize profits during the holiday season have spurred new ways for e-retailers …
04 Saturday Jul 2009
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The battle over sales taxes online continues to rage! On one side, the states want to tax online retailers that …
28 Thursday May 2009
Posted Chapter 02: Developing Marketing Strategies, Chapter 07: Business-to-Business Marketing, Chapter 13: Services: The Intangible Product, Chapter 14: Pricing Concepts for Establishing Value, Chapter 15: Strategic Pricing Concepts, Chapter 17: Retailing and Multichannel Marketing, Chapter 20: Personal Selling and Sales Management
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