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Brick-and-mortar retailers that compete directly with online retailers face a couple of key challenges. First they have to find …
16 Monday Jan 2012
Posted Chapter 03: Social and Mobile Marketing, Chapter 11: Product Branding and Packaging Decisions, Chapter 13: Services: The Intangible Product, Chapter 14: Pricing Concepts for Establishing Value, Chapter 15: Strategic Pricing Concepts, Chapter 19: Advertising, Public Relations and Sales Promotions
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This gallery contains 1 photo.
Brick-and-mortar retailers that compete directly with online retailers face a couple of key challenges. First they have to find …