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To What Extent Is YouTube Responsible for Protecting Children from Targeting?

18 Sunday Nov 2018

Posted by Grewal Levy Marketing in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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data, data analytics, Google +, Kids, technology, Youtube

The official terms of service that govern consumers’ uses of YouTube state that all users must be at least 13 …

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Chapter 01: Overview of Marketing (76)
Chapter 02: Developing Marketing Strategies (135)
Chapter 03: Social and Mobile Marketing (157)
Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (155)
Chapter 05: Analyzing the Marketing Environment (220)
Chapter 06: Consumer Behavior (178)
Chapter 07: Business-to-Business Marketing (84)
Chapter 08: Global Marketing (116)
Chapter 09: Segmentation, Targeting and Positioning (147)
Chapter 10: Marketing Research (98)
Chapter 11: Product Branding and Packaging Decisions (203)
Chapter 12: Developing New Products (178)
Chapter 13: Services: The Intangible Product (144)
Chapter 14: Pricing Concepts for Establishing Value (97)
Chapter 15: Strategic Pricing Concepts (92)
Chapter 16: Supply Chain Management (110)
Chapter 17: Retailing and Multichannel Marketing (202)
Chapter 18: Integrated Marketing Communications (162)
Chapter 19: Advertising, Public Relations and Sales Promotions (189)
Chapter 20: Personal Selling and Sales Management (55)
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