The humble motel is getting a rebrand. First developed in the 1920s, motels were established along highways and byways to …
No Baggage: Once Denigrated Motels Are Becoming the Travel Lodging of Choice
07 Tuesday Sep 2021
Tag Archives: Services Marketing
Pets Make People’s Lives Better, and Walmart Is Ready to Make Pets’ Lives Better for Them
05 Friday Feb 2021
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In addition to dry and canned food, a leash, and some toys, pet owners can now meet more of their …
Delivery Apps Might Be Saving the Restaurant Industry. But Are They Killing Individual Restaurants?
03 Wednesday Feb 2021
When the coronavirus hit and restaurants were forced to shut down or severely restrict their seating, the prospect of earning …
High-Tech, High-Speed Betting: How Regulatory and Technology Changes Might Change the Sports Wagering Market
20 Monday Jan 2020
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When the U.S. Supreme Court ruled that wagering on sports was allowed, such that each individual state could implement its …
Symbiosis in Your Stay: How Hotels Leverage Their Proximity to Universities
08 Tuesday Jul 2014
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Orientation. Move-in day. Parents’ day. Moving-out day. Commencement. Reunion. Over the spans of time that students and their families interact …
Is It Time to Write an Obituary for Best Buy?
25 Thursday Oct 2012
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The future of the consumer electronics retailer Best Buy appears uncertain, and according to several observers, the chain is pretty …
The Neighborhood Just Got a Little Louder: Club Applebee’s Late Night Appeal
16 Sunday Sep 2012
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The latest, biggest, new idea for the Applebee’s chain of restaurants did not come from its marketing research or R&D …
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