Arguably the greatest gymnast of all time, and objectively the most decorated one, Simone Biles has a powerful, international platform. …
Using Sponsorship to Stand for Something: A Telling Choice by Simone Biles
01 Tuesday Jun 2021
01 Tuesday Jun 2021
Arguably the greatest gymnast of all time, and objectively the most decorated one, Simone Biles has a powerful, international platform. …
09 Thursday May 2019
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Men’s NCAA basketball draws huge audiences, which is why companies such as Nike work so hard to get their products …
28 Friday Jul 2017
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Once upon a time, popular brand manufacturers held great sway over their physical retail partners. They could insist on certain …
22 Friday Jan 2016
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You get up in the morning, gearing up in your mind for a good run to start your day. But …
19 Saturday Oct 2013
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Regardless of warnings by privacy experts, or even readers who have just discovered 1984, the latest examples of companies using …
03 Saturday Mar 2012
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The battleground between adidas, the world’s second largest seller of sporting goods, and Nike, its larger rival, is moving into …
02 Wednesday Nov 2011
19 Saturday Jun 2010
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Do you remember Umbro? Umbro was a very popular brand on soccer fields in the twentieth century, but it seems …
30 Thursday Jul 2009
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“Slaughtering the Amazon.” This provocative claim ran as the title of a recent Greenpeace report that claims that every eight …