11 Wednesday Feb 2015
This gallery contains 1 photo.
When General Motors (GM) first introduced its Volt gas–electric hybrid vehicle, it anticipated sales of around 60,000 cars per year. …
23 Wednesday Jul 2014
Tags
Art Collection, Big 3 Car Companies, Chevrolet, Detroit, Ford, GM
This gallery contains 1 photo.
During the height of the recent economic recession, the U.S. automotive industry was mired in debt and lost sales, prompting …
06 Tuesday May 2014
Posted in Chapter 04: Marketing Ethics
Engineers at General Motors (GM) realized in 2009 that the ignition switch in thousands of its Chevrolet Cobalt sedans were …
25 Friday Oct 2013
Tags
Atkins, cereal, General Mills, GM, John Bryant, kellogg, Low Carb, Post
This gallery contains 1 photo.
The cereal industry has been beset by a wealth of setbacks due to trends in the wider consumer environment. People …
03 Friday Feb 2012
Tags
This gallery contains 1 photo.
In past decades, when U.S. car buyers were the main market for automobiles, car makers could develop designs that appealed …
