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Category Archives: Chapter 16: Supply Chain Management

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The Biggest Warehouses in the Country Are Completely Full

17 Wednesday Aug 2022

Posted by grewallevymarketingnews in Chapter 01: Overview of Marketing, Chapter 16: Supply Chain Management

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Overview of Marketing, Supply Chain Management, Warehouse

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Probably no one ever thought that any member of a working supply chain would look back at the challenges and …

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Oh Baby: The Formula Supply Chain Is Enough to Spark a Tantrum

19 Thursday May 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Baby formula, Supply Chain Management

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For certain segments of consumers (i.e., parents of very young children), baby formula is a clear necessity. They develop strong …

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Are Car Manufacturers Using the EV Disruption to Eliminate Dealerships?

21 Thursday Apr 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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car dealer, Supply Chain Management

The automotive industry is undergoing massive changes, largely sparked by the growing capabilities, popularity, and prevalence of electric vehicles (EVs). …

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Are Three Types of Potato Peelers Enough, or Do Consumers Want Eight? Knowing the Answer Isn’t Easy for Bed Bath & Beyond

18 Monday Apr 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Bed Bath & Beyond, Supply Chain Management

When Bed Bath & Beyond, under a new CEO, announced its plans to expand its private label offerings, reduce some …

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Global Sanctions and Global Supply Chains: The Implications of the Ukraine War

17 Thursday Mar 2022

Posted by grewallevymarketingnews in Chapter 08: Global Marketing, Chapter 16: Supply Chain Management

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global marketing, Supply Chain Management, Ukraine

Following the invasion of Ukraine by Russian forces, the United States, its NATO allies, and various other countries imposed strict …

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Consolidation Instead of Competition: The Threat to Cattle Ranchers, as well as Consumers

01 Tuesday Feb 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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Dairy Farming, Supply Chain Management

In a capitalist market, competition is healthy. The negative, well-known result of insufficient competition is higher prices for consumers. A …

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Supply Chain Responsibilities in the Opioid Crisis

18 Tuesday Jan 2022

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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COVID-19, Opioid Crisis, Supply Chain Management

The ramifications and damages due to the opioid crisis continue to be cataloged and measured. At the same time, questions …

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Another Type of Long-Haul Damage: The Lingering Supply Chain Challenges of COVID-19, Part II: Discount Shoppers

01 Monday Nov 2021

Posted by grewallevymarketingnews in Chapter 16: Supply Chain Management

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COVID-19, Discount shoppers, Supply Chain Management

For the segment of shoppers determined to find deals on the products they buy, whether in their everyday practices or …

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Luxury Watches in China: Even Traditional Markets Cannot Remain Static When Global Changes Hit

09 Friday Apr 2021

Posted by grewallevymarketingnews in Chapter 09: Segmentation, Targeting and Positioning, Chapter 16: Supply Chain Management

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China, luxury, segmentation, Supply Chain Management, watches

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The luxury watch industry is not a particularly dynamic one. It sells expensive, high quality timepieces to wealthy consumers. Purchases …

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The Risks and Rewards of Deregulating India’s Agricultural Markets

05 Monday Apr 2021

Posted by grewallevymarketingnews in Chapter 08: Global Marketing, Chapter 16: Supply Chain Management

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Farming, global, india, supply chain

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Following its independence in 1947, one of the ways that India sought to ensure the welfare of its population was …

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Archived Articles by Chapter

  • Chapter 01: Overview of Marketing (74)
  • Chapter 02: Developing Marketing Strategies (131)
  • Chapter 03: Social and Mobile Marketing (153)
  • Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (147)
  • Chapter 05: Analyzing the Marketing Environment (216)
  • Chapter 06: Consumer Behavior (173)
  • Chapter 07: Business-to-Business Marketing (83)
  • Chapter 08: Global Marketing (114)
  • Chapter 09: Segmentation, Targeting and Positioning (146)
  • Chapter 10: Marketing Research (97)
  • Chapter 11: Product Branding and Packaging Decisions (203)
  • Chapter 12: Developing New Products (178)
  • Chapter 13: Services: The Intangible Product (143)
  • Chapter 14: Pricing Concepts for Establishing Value (94)
  • Chapter 15: Strategic Pricing Concepts (91)
  • Chapter 16: Supply Chain Management (107)
  • Chapter 17: Retailing and Multichannel Marketing (202)
  • Chapter 18: Integrated Marketing Communications (161)
  • Chapter 19: Advertising, Public Relations and Sales Promotions (187)
  • Chapter 20: Personal Selling and Sales Management (55)
  • Marketing Tidbits (32)
  • Uncategorized (3)

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