Finding, Reserving, Ordering, Paying for, and Reviewing Your Fine Dining, All on Your Phone

27 Monday Jan 2014

Posted by Grewal Levy Marketing in Chapter 03: Social and Mobile Marketing, Chapter 13: Services: The Intangible Product

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Diner Connection, GrubHub, Mobile Technology, NoWait, OpenTable, Smartphones, UrbanSpon, Yelp

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Is the starving artist, making ends meet by waiting tables, soon to be a thing of the past? The expanding …

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When Money Buys a Reputation

03 Wednesday Mar 2010

Posted by Grewal Levy Marketing in Chapter 02: Developing Marketing Strategies, Chapter 03: Social and Mobile Marketing, Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Chapter 18: Integrated Marketing Communications, Chapter 19: Advertising, Public Relations and Sales Promotions

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company sponsorship, reveiws, social media, social networks, Yelp

When in search of just the right place to take your parents on a weekend visit, you can check yelp.com …

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