As a global, massive consumer products goods conglomerate, Unilever exerts tremendous influence. Its products, advertising, packaging, and marketing are available …
Challenging the Norm: Unilever’s Pledges to Do Better
14 Wednesday Apr 2021
Tag Archives: Packaging
Mars Inc., An Unlikely but Powerful Proponent of Sugar Labeling on Packages
16 Tuesday Jun 2015
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When U.S. regulators recently proposed changes to the nutrition labels on food, a key element was adding a new line …
A Philly Favorite Comes Back to Its Chewing Roots
05 Monday Nov 2012
It sounds like the plotline from an old movie: Small town player gets introduced to the big movers, changes her …
Soap Brand, Ivory, Rebrands after 150 years
10 Tuesday Jan 2012
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It isn’t easy to make something that has been around for nearly 150 years look new. But Proctor & Gamble …
Is Your Food As Natural as You Think?
06 Thursday Oct 2011
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eating healthy, food, food label, green, health, local, natural, organic, Packaging
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Natural (adj.) 1. Of or arising from nature; in accordance with what is found or expected in nature. 2. Produced …
Walmart: Not Really the Lowest Prices
16 Tuesday Aug 2011
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Slogans only convince people when there is something substantive to back them up. Despite its long-standing reputation for everyday low …
Bring Your Own Containers to Dish Up
30 Thursday Jun 2011
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Christian Lane is on a mission to make the grocery buying experience more community based and less harmful to the …
Making Olive Oil into a Miracle Product
05 Sunday Dec 2010
Olive oil has long been popular with foodies and gourmets, but in more recent years, it has moved beyond specialty …
For Smokers, Does Packaging Really Matter?
04 Thursday Feb 2010
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Consumers notice certain elements of packaging. But many other cues get registered only subconsciously, which has prompted the United Kingdom …
More Research into Food Labels
22 Friday Jan 2010
Grewal Levy Marketing News 