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The COVID-19 pandemic has been a massive opportunity for some firms, including DoorDash, which grew to take over fully half …
Tiered Pricing by DoorDash
07 Monday Jun 2021
Tag Archives: Strategic Pricing
Lowered Supply, Fluctuating Demand, and Vaccines: A Perfect Storm in the Rental Car Industry
20 Thursday May 2021
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When travel stopped, due to the COVID-19 pandemic, rental car companies were saddled with a lot of inventory and not …
Even Though Retailers Don’t Want to, Offering Buy Now, Pay Later Options Appears Unavoidable
26 Monday Apr 2021
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If given their choice, retailers would ask customers to pay with store-branded credit cards before any other option. Probably their …
The iPhone SE: The Moment When Apple Finally Began to Follow Conventional Pricing Models
16 Thursday Jul 2020
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For virtually all of its history, the iPhone has contradicted traditional predictions about how product prices develop over time. That …
A Radical Pricing Departure by Apple that Represents Its Adherence to the Same Strategy
09 Tuesday Jun 2020
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As a brand, Apple is innovative, creative, and cutting-edge. It is not cheap. For virtually all of its history, the …
Subscribing to Your Daily Caffeine Fix: A New Pricing Model from Panera
01 Friday May 2020
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In introducing a monthly subscription service for coffee, Panera is pursuing an innovative pricing strategy that reflects shifts in how …
Should the Price of Prescriptions Depend on Your Nationality? Because It Currently Does
05 Wednesday Feb 2020
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Global reports track various indicators of economic health; one of them undertakes an assessment of the cost for people to …
New Advertising Information about Prescription Drugs: Their Prices!
01 Monday Jul 2019
Televised advertisements for prescription drugs provide a lot of information: the conditions they are designed to treat, the methods for …
The Shelf of the Future Is Here: Kroger Edge and the Arrival of Digital Shelf Tags
12 Monday Feb 2018
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In more than 200 Kroger stores across the nation, consumers soon will see a different type of display. Rather than …
A Price Cut or a Competitive Marketing Tactic? Amazon’s Price Drop at Whole Foods Is Both
12 Thursday Oct 2017
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When Amazon announced that it was purchasing Whole Foods, it also nearly immediately announced a big change: The prices at …
