07 Wednesday Mar 2018
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Two types of sales clerks now work in Tesla showrooms. There are car salespeople, who continue to tout the benefits …
02 Friday Mar 2018
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We keep reading and writing about how consumers are seeking healthier food options, and there is no denying that it …
28 Wednesday Feb 2018
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For Taco Bell, value does not mean cheap; rather, value is essential to its very identity and promise to customers. …
26 Monday Feb 2018
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In pursuit of its goal of accounting for 10 percent of the U.S. automotive market, Nissan has adopted a different …
22 Thursday Feb 2018
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The most recent listing of the largest companies in the world reveals a notable trend: A full quarter (or 5 …
20 Tuesday Feb 2018
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Worldwide, the coffee supply chain is dominated by women—not that most marketing in this industry would indicate that. Rather than …
16 Friday Feb 2018
14 Wednesday Feb 2018
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Conventional segmentation strategies might distinguish singles from families. But the auction site Worthy goes a step further, specifically targeting people …
12 Monday Feb 2018
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In more than 200 Kroger stores across the nation, consumers soon will see a different type of display. Rather than …
08 Thursday Feb 2018
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Some of the games that consumers download come with something a little extra. They are loaded with software by a …
