11 Tuesday Feb 2020
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Getting medical specimens, critical drugs, and blood samples to and from hospitals and labs can be a logistical nightmare. Although …
07 Friday Feb 2020
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A key promise of algorithms, supported by artificial intelligence, is that they take some of the guessing and subjectivity out …
05 Wednesday Feb 2020
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Global reports track various indicators of economic health; one of them undertakes an assessment of the cost for people to …
03 Monday Feb 2020
Posted in Chapter 12: Developing New Products
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Once a favorite of corporate actors, BlackBerry phones and mobile devices were essentially run out of the market by the …
30 Thursday Jan 2020
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What television was to previous generations of consumers, it appears gaming is to today’s buyers. Notably, among men younger than …
28 Tuesday Jan 2020
Posted in Chapter 04: Marketing Ethics
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Five years ago, the outdoor gear retailer REI made headlines by announcing that it would be closing all its stores …
24 Friday Jan 2020
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As an online food delivery service, DoorDash started off with a strong digital presence, available through both mobile and online …
22 Wednesday Jan 2020
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The health crisis associated with methamphetamine use is devastating, growing, and tragic. To deal with it, public health officials continue …
20 Monday Jan 2020
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When the U.S. Supreme Court ruled that wagering on sports was allowed, such that each individual state could implement its …
16 Thursday Jan 2020
Posted in Chapter 16: Supply Chain Management
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The shift from brick-and-mortar retail toward ecommerce also prompted a parallel transition in the associated supply chains, as retailers sought …
