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Tag Archives: retail analytics

What 2012 Will Look Like

17 Saturday Mar 2012

Posted by Grewal Levy Marketing in Chapter 03: Social and Mobile Marketing, Chapter 17: Retailing and Multichannel Marketing, Chapter 18: Integrated Marketing Communications

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future of retail, retail analytics, RFID

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Here are some of Stores Magazine’s predictions for 2012: By 2015, there are expected to be more mobile Internet users …

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Chapter 01: Overview of Marketing (76)
Chapter 02: Developing Marketing Strategies (135)
Chapter 03: Social and Mobile Marketing (157)
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Chapter 13: Services: The Intangible Product (144)
Chapter 14: Pricing Concepts for Establishing Value (97)
Chapter 15: Strategic Pricing Concepts (92)
Chapter 16: Supply Chain Management (110)
Chapter 17: Retailing and Multichannel Marketing (202)
Chapter 18: Integrated Marketing Communications (162)
Chapter 19: Advertising, Public Relations and Sales Promotions (189)
Chapter 20: Personal Selling and Sales Management (55)
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