JCPenney and Liz Claiborne: Can a Match Made in Retail Heaven Survive When One Partner Stumbles?
25 Thursday Sep 2014
Tag Archives: Public Relations
Making the Familiar New: Revising the UNCF Slogan to Focus on Charitable Giving as an Investment
26 Monday Aug 2013
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Charitable Giving, Markeitng Environment, marketing, Non-Profit, Public Relations, services, UNCF
The idea that “A mind is a terrible thing to waste” is a familiar notion to generations of students who …
When Public Relations Is More than Advertising: Corporate Responses to National Tragedies
26 Friday Apr 2013
A major event such as the Boston Marathon attracts many famous sponsors. When tragedy strikes, sponsors must consider their responses …
Grewal Levy Marketing News 