What Can Social Media do for You?

15 Wednesday Feb 2012

Posted by Grewal Levy Marketing in Chapter 03: Social and Mobile Marketing, Chapter 08: Global Marketing, Chapter 11: Product Branding and Packaging Decisions, Chapter 12: Developing New Products, Chapter 18: Integrated Marketing Communications, Chapter 20: Personal Selling and Sales Management

≈ Leave a comment

Tags

Colgate, Nando, social media, uniqlo, word of mouth

The usage of social media as a word-of- mouth catalyst lets consumers take control of some (or all) of the …

Continue reading →