Cutting Back on Customer Service May Be the Answer

05 Monday Jan 2009

Posted by Grewal Levy Marketing in Chapter 05: Analyzing the Marketing Environment, Chapter 10: Marketing Research, Chapter 13: Services: The Intangible Product, Chapter 17: Retailing and Multichannel Marketing

≈ Leave a comment

Tags

Analytics, atm, customer service, service failure, wait time

This gallery contains 1 photo.

In this down economy, companies are struggling and trying to cut costs. A look at their customer service might be …

Continue reading →