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Grewal Levy Marketing News

Tag Archives: Walgreens

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Rather than Removing Them from Shelves, Are Some Drugstores Actually Selling More Tobacco Products to Minors?

11 Thursday Apr 2019

Posted by Grewal Levy Marketing in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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FDA, Security, Walgreens

Famously and as we have discussed at length previously, CVS removed all tobacco products from its shelves, in line with …

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Redefining Convenience: Walgreens’ Strategy to Make Life Easier for Customers

24 Friday Jul 2015

Posted by Grewal Levy Marketing in Chapter 06: Consumer Behavior, Chapter 09: Segmentation, Targeting and Positioning

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consumer behavior, Positioning, Walgreens

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At Walgreens, convenience is key. But as Walgreens’ chief marketing officer explains, the meaning of convenience is both more expansive …

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No More Smokes at CVS: Ensuring that the Drug Store Is Also a Health Care Provider

07 Friday Mar 2014

Posted by Grewal Levy Marketing in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Chapter 05: Analyzing the Marketing Environment, Chapter 07: Business-to-Business Marketing

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Cigarettes, CVS, Marketing Ethics, Minute Clinic, Retailing, RiteAid, Walgreens

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Quite soon, nicotine addicts will no longer be able to pop in to their local CVS outlet to purchase a …

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No Controversy Here: Drugstores Jump at the Opportunities Created by the Affordable Care Act

16 Friday Nov 2012

Posted by Grewal Levy Marketing in Chapter 05: Analyzing the Marketing Environment, Chapter 13: Services: The Intangible Product

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Affordable Care Act, CVS, marketing, Obamacare, services, Walgreens

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Regardless of politics or where people stand on its passage, the Affordable Care Act is poised to have a radical …

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Archived Articles by Chapter

  • Chapter 01: Overview of Marketing (81)
  • Chapter 02: Developing Marketing Strategies (152)
  • Chapter 03: Social and Mobile Marketing (174)
  • Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (183)
  • Chapter 05: Analyzing the Marketing Environment (243)
  • Chapter 06: Consumer Behavior (203)
  • Chapter 07: Business-to-Business Marketing (91)
  • Chapter 08: Global Marketing (129)
  • Chapter 09: Segmentation, Targeting and Positioning (164)
  • Chapter 10: Marketing Research (109)
  • Chapter 11: Product Branding and Packaging Decisions (224)
  • Chapter 12: Developing New Products (197)
  • Chapter 13: Services: The Intangible Product (158)
  • Chapter 14: Pricing Concepts for Establishing Value (105)
  • Chapter 15: Strategic Pricing Concepts (109)
  • Chapter 16: Supply Chain Management (124)
  • Chapter 17: Retailing and Multichannel Marketing (222)
  • Chapter 18: Integrated Marketing Communications (172)
  • Chapter 19: Advertising, Public Relations and Sales Promotions (203)
  • Chapter 20: Personal Selling and Sales Management (65)
  • Marketing Tidbits (49)
  • Uncategorized (17)

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