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Grewal Levy Marketing News

Grewal Levy Marketing News

Tag Archives: competition

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Lululemon’s Viral Dress Earns Mixed Reactions

18 Thursday Dec 2025

Posted by grewallevymarketingnews in Chapter 14: Pricing Concepts for Establishing Value, Marketing Tidbits

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competition, dress, expensive, price

Have millennials lived long enough to see trends that they grew up with fall out of fashion, and then come …

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It’s Always Snowy Season, Now that Shaun White Has Launched the Snow League

02 Thursday Oct 2025

Posted by grewallevymarketingnews in Chapter 12: Developing New Products

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competition, league, professional, shaun white, snowboard

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Shaun White is a legend—one of the few professional snowboarders to transcend the sport and become a household name. Having …

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Beefing Up Innovation and Vertical Integration with McDonald’s Restaurant Experience Team

30 Tuesday Sep 2025

Posted by grewallevymarketingnews in Chapter 05: Analyzing the Marketing Environment

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analysis, burger king, competition, market research, McDonald's, Wendy's

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As any Americana or history buff can tell you, McDonald’s initial dominance of America’s national imagination, and wallets, was based …

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Nama’stay in Fashion: Lululemon Faces Increased Competitios

21 Tuesday Jan 2025

Posted by Grewal Levy Marketing in Chapter 05: Analyzing the Marketing Environment, Chapter 06: Consumer Behavior

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brand, competition, lululemon

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The athleisure movement of the early aughts arguably reached its peak around the mid-2010s, when sleeker workout styles became acceptable …

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Money Talks: Walmart Sees Increase in Sales

10 Tuesday Dec 2024

Posted by Grewal Levy Marketing in Chapter 09: Segmentation, Targeting and Positioning, Chapter 15: Strategic Pricing Concepts, Chapter 17: Retailing and Multichannel Marketing

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competition, earnings, sales, Walmart

If everything at the grocery store seems more expensive lately, it’s not your imagination. New reports show that the United …

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Amazon Set to Counter Temu and Shein with its Own Fast-Fashion Service

17 Thursday Oct 2024

Posted by Grewal Levy Marketing in Chapter 02: Developing Marketing Strategies, Chapter 05: Analyzing the Marketing Environment, Chapter 16: Supply Chain Management

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Amazon, China, Clothing, competition, fashion

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Amazon is set to launch a new service that focuses on shipping low-cost fashion wear, household goods, and other products …

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Archived Articles by Chapter

  • Chapter 01: Overview of Marketing (81)
  • Chapter 02: Developing Marketing Strategies (152)
  • Chapter 03: Social and Mobile Marketing (174)
  • Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (183)
  • Chapter 05: Analyzing the Marketing Environment (243)
  • Chapter 06: Consumer Behavior (203)
  • Chapter 07: Business-to-Business Marketing (91)
  • Chapter 08: Global Marketing (129)
  • Chapter 09: Segmentation, Targeting and Positioning (164)
  • Chapter 10: Marketing Research (109)
  • Chapter 11: Product Branding and Packaging Decisions (224)
  • Chapter 12: Developing New Products (197)
  • Chapter 13: Services: The Intangible Product (158)
  • Chapter 14: Pricing Concepts for Establishing Value (105)
  • Chapter 15: Strategic Pricing Concepts (109)
  • Chapter 16: Supply Chain Management (124)
  • Chapter 17: Retailing and Multichannel Marketing (222)
  • Chapter 18: Integrated Marketing Communications (172)
  • Chapter 19: Advertising, Public Relations and Sales Promotions (203)
  • Chapter 20: Personal Selling and Sales Management (65)
  • Marketing Tidbits (49)
  • Uncategorized (17)

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