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Tag Archives: corporate social responsibility

Are Companies Responsible for the Traffic Burdens They Create?

05 Tuesday Sep 2023

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Marketing Tidbits

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Amazon, corporate social responsibility, New York City, Traffic, Urban planning

For city planners and urban researchers, streets are critical topics. When a street lacks sidewalks and enables cars to speed through unimpeded, it undermines community structures, because pedestrians and neighbors cannot find spaces in which to interact and engage, nor can small retail shops and service providers count on walk-in traffic. In a sense then, crowded city streets are a positive feature; if parking is at a premium, more people likely walk, and narrow streets force drivers to move more slowly. But in recent years, the prevalence of Amazon (and other) delivery trucks has meant that such streets become, for notable stretches of time, completely impassable. Storefronts are blocked while drivers drops off packages, and such inconvenience could prompt potential customers to skip a visit. Furthermore, in using these roads—which represent extremely valuable resources for companies that rely on delivery offerings—Amazon and other companies essentially get a free pass. Building and maintaining roads generally gets paid for by taxes and fees obtained from parking or moving violation tickets. But corporate taxes usually do not go to local municipalities, so local customers and retailers essentially are subsidizing Amazon’s use of public resources, like roads. In addition, many cities allow big delivery companies, including Amazon but also FedEx and UPS, to pay a discounted rate for any parking tickets they accrue (if they even receive tickets). In New York City for example, these discounts amount to about $750 million—money that could fill a lot of potholes. So should companies be paying for their use of public resources, as well as for the societal damages they create for neighborhoods and communities? Or is that simply the cost of convenient delivery? 

Sources: Christopher Caldwell, “Something Has Changed on City Streets, and Amazon Is to Blame,” The New York Times, August 17, 2023

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Limiting Corporations’ Abilities to Pass On Liability

08 Tuesday Aug 2023

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Conscious Marketing, corporate social responsibility, Earplugs, ethics, Johnson & Johnson, Liability, Talcum powder

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When a company’s products cause harm, that company is liable to consumers who suffer the damages. Whether those harms include …

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Most Stores Don’t Accept SNAP Benefits for Online Grocery Shopping. This Company Wants to Change That

02 Friday Sep 2022

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Conscious Marketing, corporate social responsibility, Instacart

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The grocery delivery company Instacart was losing $25 million per month, until the beginning of the pandemic. Then in April …

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Tesla’s Autopilot Navigation System Sure Seems to Crash a Lot, Despite Safety Claims

01 Monday Aug 2022

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Autopilot, corporate social responsibility, Tesla

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As if consumers were not already feeling anxious enough about the state of the world and their safety within it, …

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What Are You Doing, Computer? Computer Vision Has Promising, Troubling, Retail Applications

04 Friday Mar 2022

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Computer vision, corporate social responsibility, Marketing Ethics

You might not always understand your computer, but increasingly, it understands you. The specific field of artificial intelligence (AI) that …

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Dear Public: This Letter Is How Our Corporation Does Activism. Love, Chief Executive

30 Monday Aug 2021

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Activism, corporate social responsibility, open letter

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Neutrality is no longer a feasible or desirable strategic choice when it comes to corporations taking a stance—or not—on some …

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How Far Can, and Should, Amazon Go to Keep Prime Subscribers?

24 Wednesday Mar 2021

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Chapter 15: Strategic Pricing Concepts

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Amazon, corporate social responsibility, Marketing Ethics

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It is easy to sign up for a subscription service. Should it be equally easy to terminate it? As anyone …

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It’s a Cinch: By Aggregating Local Offerings, Cinch Market Aims to Make It Easy to Shop Local

16 Friday Oct 2020

Posted by grewallevymarketingnews in Chapter 01: Overview of Marketing, Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics

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Cinch, Cinch Market, Conscious Marketing, corporate social responsibility, Overview of Marketing

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There are a lot of well-meaning, ethical consumers who desperately want to shop local, support local businesses, and (possibly) protest …

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A Cultural and Ethical Battle over a Live Action Heroine: Controversy in the Credits for Mulan

08 Thursday Oct 2020

Posted by grewallevymarketingnews in Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Chapter 08: Global Marketing

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China, Conscious Marketing, corporate social responsibility, Disney, global marketing, Mulan

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Excitement about Disney’s live-action remakes of some of its most popular movies has been intense, and the anticipation surrounding Mulan …

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Archived Articles by Chapter

  • Chapter 01: Overview of Marketing (81)
  • Chapter 02: Developing Marketing Strategies (152)
  • Chapter 03: Social and Mobile Marketing (174)
  • Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics (183)
  • Chapter 05: Analyzing the Marketing Environment (243)
  • Chapter 06: Consumer Behavior (203)
  • Chapter 07: Business-to-Business Marketing (91)
  • Chapter 08: Global Marketing (129)
  • Chapter 09: Segmentation, Targeting and Positioning (164)
  • Chapter 10: Marketing Research (109)
  • Chapter 11: Product Branding and Packaging Decisions (224)
  • Chapter 12: Developing New Products (197)
  • Chapter 13: Services: The Intangible Product (158)
  • Chapter 14: Pricing Concepts for Establishing Value (105)
  • Chapter 15: Strategic Pricing Concepts (109)
  • Chapter 16: Supply Chain Management (124)
  • Chapter 17: Retailing and Multichannel Marketing (222)
  • Chapter 18: Integrated Marketing Communications (172)
  • Chapter 19: Advertising, Public Relations and Sales Promotions (203)
  • Chapter 20: Personal Selling and Sales Management (65)
  • Marketing Tidbits (49)
  • Uncategorized (17)

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