01 Friday Aug 2014
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There are companies that would love to develop more native advertising—that is, advertisements that match with the surrounding content and …
28 Saturday Jun 2014
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Approximately four years after its launch, Pinterest finally started formally selling advertising on its site. The step was significant, because …
14 Friday Feb 2014
Tags
Ajax, Ajax Social Wipes, Facebook, social media, Spam, twitter
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Faced with the task of cleaning house, consumers love convenient new options. Ajax, the consumer products brand that focuses on …
08 Friday Nov 2013
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The street artist Banksy has remarkable name recognition, drawing international attention for his daring, controversial, and artistic graffiti that pops …
05 Tuesday Nov 2013
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Cookies, those controversial electronic bookmarks that tell advertisers how consumers browse their sites, might not be controversial for much longer. …
21 Monday Oct 2013
Tags
Facebook, Improv, It's Your Move After Dark, Late Night with Jimmy Fallon, Lexus, Saturday Night Live, social media, tumblr, twitter
Social media appears to have brought us full circle. In the early days of television, nearly all the advertisements were …
13 Sunday Oct 2013
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The overall strategy embraced by Twitter seems to follow the KISS principle: Keep it simple, stupid! The microblogging service provider …
10 Thursday Oct 2013
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Some consumers rely on websites to reach their favorite retailers. Others like to head to the stores themselves to check …
17 Tuesday Sep 2013
Tags
Credit Card security, Facebook, google wallet, marketing, mobile wallet, online advertising, Paypal, social media
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Recent reports touted some big news in social media: Facebook was going to go head-to-head with PayPal by introducing a …
16 Monday Sep 2013
Tags
consumer behavior, cookies, internet advertising, Marketing Ethics, social media, web advertising
Every time a consumer surfs the web and clicks on a site, online marketers can place “cookies” on that user’s …
Grewal Levy Marketing News 