07 Tuesday Jul 2015
When it first started operations, BuzzFeed focused on creating or aggregating content that it believed was likely to go viral. …
20 Wednesday May 2015
In a recent, brief interview, the new chief marketing officer of Vonage, Ted Gilvar, mentioned three separate times that his …
18 Wednesday Mar 2015
Toy companies look to movie studios for inspiration. Through intricate licensing deals, they receive permission to re-create characters, vehicles, props, …
23 Monday Feb 2015
As head of the Business Marketing Association (BMA) and a working chief marketing officer for several companies, Kathy Button Bell …
16 Friday Jan 2015
The popularity of the “Serial” podcast, which recounts a journalist’s investigation of a murder case from 1999, caught many members …
25 Tuesday Nov 2014
Passengers flying the friendly skies often need to arrange transportation on the ground when they get to their destination. In …
29 Wednesday Oct 2014
The release of the latest iPhone model is always a pretty big deal, with consumers, industry experts, and competitors watching …
15 Friday Feb 2013
As China’s economy continues its move toward market-based competition, some elements remain under the control of the central government. Thus, …
31 Wednesday Oct 2012
Lenovo made its reputation in China as a the provider of choice for a wealth of business accounts. For much …
30 Tuesday Oct 2012
A lemon is great for drinks and for adding a little zest to recipes. But for lemon growers—and in particular, …
Grewal Levy Marketing News 