Who among us hasn’t thought at one point or another, “Someday, I really will visit Australia”? An ad campaign is …
It’s G’Day in the New Australia
10 Friday Aug 2012
Tag Archives: advertising
A New Day for Netflix, and its Advertisers
30 Friday Sep 2011
Posted in Chapter 01: Overview of Marketing, Chapter 04: Conscious Marketing, Corporate Social Responsibility, and Ethics, Chapter 05: Analyzing the Marketing Environment, Chapter 12: Developing New Products, Chapter 18: Integrated Marketing Communications, Chapter 19: Advertising, Public Relations and Sales Promotions
Tags
advertiser sponsored, advertising, Facebook, gossip girl, hulu, Internet TV, kmart, netflix, sears, TV, Youtube
For the first time, rather than just streaming context, Netflix is creating content for its own show, First Day, which …
Online Retail: A Boon for Local Commerce?
13 Thursday Jan 2011
Similar to its well-known and larger competitor Groupon, the LivingSocial website offers deep discounts on services provided by local business, …
Privacy on the Internet
04 Saturday Dec 2010
If you knew that everything that you did online was being watched, would you change your Internet browsing patterns? If …
Making Money Off of All Those Tweets
25 Sunday Oct 2009
Tags
Mentioning the word “tweeting” used to mean you were talking about birds. Not anymore. Twitter has helped revolutionize how information …
Digital Signage for Promotional Purposes
01 Monday Dec 2008
Signage in a retail store provides information about products and promotions and tips for navigating the layout. Digital signage is …
Diversity at Abercrombie?
12 Wednesday Nov 2008
Tags
The company is known for its good-looking, preppy image, attempting to symbolize “American cool,” is suffering for assuming that coolness …
What’s Next for Advertising?
08 Wednesday Aug 2007
The advertising industry is changing rapidly. Publicis Groupe, Google, Microsoft, WPP Group, and AOL have all bought advertising companies, namely, …
Are You Advertising Online? If You Blog, then You Are
18 Wednesday Apr 2007
Tags
Employers waiting to meet potential employees can read up about the candidates prior to their first interview by accessing blogs …
Children: Not So Innocent When It Comes to Name Brands
22 Friday Dec 2006
Tags
It may be hard to believe, but in the United Kingdom alone, the preschool market is worth 4.3 billion pounds. …
Grewal Levy Marketing News 