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Malls are back. As vaccinations continue to increase and infection rates slowly decrease, shoppers are returning to malls, such that …
Marketing Tidbit: Shoppers Are Returning to Malls
02 Wednesday Jun 2021
Posted in Marketing Tidbits
Category Archives: Marketing Tidbits
Marketing Tidbit: Airlines are Recovering from the COVID-19 Pandemic
27 Thursday May 2021
Posted in Marketing Tidbits
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The passengers might not have returned completely, but airlines’ confidence seems to have. After a year in which they had …
Marketing Tidbit: A Florida Company Sold $1 Million in Toxic Bleach as a ‘Miracle’ Cure
21 Friday May 2021
Posted in Marketing Tidbits
By registering as a church, despite acknowledging that the organization is nonreligious, the Genesis II Church of Healing sought to …
Marketing Tidbit: Ad overload May be More Detrimental Than Inappropriate Content
10 Monday May 2021
Posted in Marketing Tidbits, Uncategorized
Advertisers work hard to avoid a situation in which their brand or marketing messages appear in close proximity with offensive, …
Marketing Tidbit: Should Jeep Change the name of their Cherokee?
28 Wednesday Apr 2021
Posted in Marketing Tidbits
Noting that the tribe is the rightful owner of its own name, the current head of the Cherokee Nation formally …
Marketing Tidbit: Un-gendering Watch Marketing
21 Wednesday Apr 2021
Posted in Marketing Tidbits
Old advertising images can be jarring, with their outdated depictions. For example, historical advertisements for women’s watches almost always highlighted …
Marketing Tidbit: Walmart Expands its Advertising to Self-Checkout Scanners
30 Tuesday Mar 2021
Posted in Marketing Tidbits
Shoppers swiping their purchases along the self-checkout scanner at Walmart soon will encounter on-screen advertisements, alongside their tally. The goal, …
Marketing Tidbit: Big Brands Steer Ads Away from Sites that Spread Misinformation
22 Monday Mar 2021
Posted in Marketing Tidbits
In their advertising plans, companies actively seek to avoid being associated with offensive content, such that many firms refuse to …
Marketing Tidbit: Canada Takes on Amazon to Promote Shopping Locally
12 Friday Mar 2021
Posted in Marketing Tidbits
With their vast shipping and distribution operations, big retailers like Amazon and Walmart enjoyed increased sales throughout the COVID-19 pandemic, …