01 Tuesday Feb 2022
Posted in Chapter 16: Supply Chain Management
In a capitalist market, competition is healthy. The negative, well-known result of insufficient competition is higher prices for consumers. A …
26 Wednesday Jan 2022
Posted in Marketing Tidbits
When it came to privacy, Twitter had what one privacy scholar called a “semi-truck–sized hole” in its standards: In most …
24 Monday Jan 2022
For many college students, becoming an influencer sounds like a perfect gig. Take something they love already, like fashion, sports, …
20 Thursday Jan 2022
For car shoppers wandering around New York City, an expanding array of experience options offers them some novel propositions. They …
18 Tuesday Jan 2022
Posted in Chapter 16: Supply Chain Management
The ramifications and damages due to the opioid crisis continue to be cataloged and measured. At the same time, questions …
29 Monday Nov 2021
Posted in Chapter 08: Global Marketing
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Like a lot of holidays, Singles Day was created as a marketing stunt: On November 11 (or 11/11, such that …
25 Thursday Nov 2021
Posted in Marketing Tidbits
What’s more valuable in the streaming services market, the hardware used to stream it or the content that gets streamed? …
23 Tuesday Nov 2021
Disrupted supply chains mean a wide range of products are not readily available. Inflationary forces mean that even if products …
17 Wednesday Nov 2021
Luxury watchmakers, for the most part, are located in remote Swiss mountain towns, where they embrace a long tradition of …
15 Monday Nov 2021
Only some U.S. states currently permit online gambling on sports. But the potential market for such forms of betting is …