Can Promoting Black Walls Put Behr and Home Depot in the Black?

28 Thursday Sep 2023

Posted by grewallevymarketingnews in Chapter 10: Marketing Research, Chapter 18: Integrated Marketing Communications

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Behr, Cracked Pepper, home depot, integrated marketing communications, Marketing Analytics

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To establish its bold proclamation that “Cracked Pepper” (a soft black shade) is the color of the year for 2024, …

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