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Tag Archives: social shopping

Online Shopping Communities

08 Friday Jun 2007

Posted by Grewal Levy Marketing in Chapter 05: Analyzing the Marketing Environment, Chapter 06: Consumer Behavior

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online shopping, online shopping communities, shopstyle, social shopping, thisnext

Online shopping communities are no longer just for consumers; retailers want to move in too. Online shopping communities, like Shopstyle.com …

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Chapter 01: Overview of Marketing (81)
Chapter 02: Developing Marketing Strategies (152)
Chapter 03: Social and Mobile Marketing (176)
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Chapter 05: Analyzing the Marketing Environment (243)
Chapter 06: Consumer Behavior (204)
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Chapter 13: Services: The Intangible Product (158)
Chapter 14: Pricing Concepts for Establishing Value (105)
Chapter 15: Strategic Pricing Concepts (109)
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Chapter 17: Retailing and Multichannel Marketing (222)
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