05 Tuesday Jul 2016
When Starbucks introduced its mobile ordering app, there was lots of commentary about what it meant for consumers. They could …
30 Wednesday Mar 2016
The terms and names that marketers use to describe their offerings are often critically important. Consumers might refer to carbonated …
28 Monday Mar 2016
There is a new retail channel taking off—literally. The “onboard, online retail business” refers to the options that more and …
01 Monday Feb 2016
There are some new, service-oriented offerings available in the newly open, flagship, Manhattan-area Lululemon store. Approximately one-third of the store …
16 Thursday Jul 2015
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Approximately 85 million customers buy items from Amazon that require some sort of installation or construction, from large screen televisions …
13 Monday Jul 2015
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Some recent reports reveal that Spotify has some new tricks up its sleeve. The music streaming service has met with …
23 Thursday Apr 2015
The arrival of HBO Now in the U.S. market marks the first time that the premium content provider will be …
20 Friday Mar 2015
Some of the same information that enables EHarmony, the online dating service, to connect romantic partners is exactly the same …
25 Wednesday Feb 2015
When a lifestyle guru or health advocate publishes new proscriptions and suggestions, fans often flock to the books, in search …
30 Friday Jan 2015
We might imagine that the greatest spread of mobile technology is among middle-class and wealthy consumers who demand the most …